Here’s Why The Secret of Success Is Saying ‘No’ and Not ‘Yes’!


Entrepreneurs Need To Learn How To Say No

One of the first things you’re taught as an entrepreneur is to chase down every opportunity. Although this is well-meaning advice, saying ‘yes’ to everything that comes your way can get exhausting, stressful and make you hate what you do. And is incredibly counterproductive to both your venture and your mental health. Learning to say ‘no’ might be difficult at first, but the benefits of saying no far outweigh the additional stressors and anxiety that saying yes can cause. 

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Say No If Doesn’t Fit In With Your Vision

If you’re being handed a project that doesn’t fit in with your long-term vision, say no. It might be alluring at the start, but if it’s not going to make sense in the larger scheme of things, it’s not going to be worth your time. If you’re in the business of clothing, it makes sense for you to consider something in the accessories business, not in the ice-cream business. It’s entirely likely that once the initial high of doing something new fades, you’ll feel like you’re being pulled in two different directions. You can, of course, prevent all of this just by saying the magic word – no. 

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Say No If You Are Not Comfortable With The People Who Are Asking You

Even if you like the project that’s being offered to you, you might want to consider saying no if you think that you can’t get along with, or if the people you would have to work with, make you feel uncomfortable. Women entrepreneurs, especially, need to take cognizance of this. While we might want to believe that the world is full of sunshine, the fact is that the world remains a dark and strange place. Retail entrepreneurship will require you to be hands-on and work in close proximity with your colleagues. So, if a project makes you uncomfortable because of the people in it, say no. You don’t have to feel guilty about your discomfort. Heck, you don’t even need to justify it, so don’t beat yourself up for saying no. Saying yes when you know that you won’t be comfortable will affect you in very many ways – mentally and physically – so it’s just not worth it. 

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Say No If You Don’t Have The Time 

It’s often quoted that even Beyonce only has 24 hours a day. If she can accomplish everything on her plate, why shouldn’t you? If only life was that simple, eh? Without taking any credit away from her talents, Beyonce also has talented staff who work for her round the clock. Small-medium retail entrepreneurs, on the other hand, take care of pretty much everything. From social media pages to store displays to customer service! Women entrepreneurs have it especially hard because they take on additional responsibilities at home, too. So if you’re being offered a project when you already have enough in your plate, say no. Hustling is great, but you also deserve time with your family, your friends and yourself. 

When Do I Say Yes? 

Easy. Say yes when a project excites you, fits within your long-term vision and involves people you enjoy working with. 
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How To Say No – Politely, but Firmly

It’s 100% possible to say no without sounding nasty. Decline politely, but firmly. Say that normally you would have loved to take it up/be a part of this project but you just don’t have the time right now. If you are asked when you’ll be able to make time, tell them you can’t give them an answer right away. People may try to convince you otherwise but if you’re sure of why you want to say no, rest assured you won’t find yourself saying yes. 



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